Price List 2007
| DISPLAY ADVERTISING RATES 2007 Effective from 1 January 2007 to 31 December 2007 | |||
|---|---|---|---|
| DPS | CALABASH | HALF DPS | CALABASH |
| 1st DPS | $6,000 | Front Half | $3,000 |
| 1st 3rd | $5,800 | Back Half Gtd Position | $2,800 |
| Front Half | $5,650 | ROM | $2,700 |
| Cover Story* | $5,200 | ||
| Back Half Gtd Position | $5,100 | HALVES | CALABASH |
| ROM | $4,950 | Front Half Right Hand | $1,500 |
| Front Half | $1,300 | ||
| PAGE | CALABASH | Back Half Gtd Position | $1,200 |
| Right Hand Page 1 | $4,050 | ROM | $1,100 |
| Page 3 Facing Contents | $4,500 | ||
| Right Hand Page 2 | $3,800 | THIRDS | CALABASH |
| Right Hand Page 3 | $3,650 | Front Half Right Hand | $1,200 |
| 1st 3rd or Diary | $3,550 | Front Half | $1,000 |
| Facing 7 days | $3,500 | Back Half Gtd Position | $900 |
| Front Half Right Hand | $3,400 | ROM | $800 |
| Front Half | $3,250 | ||
| Facing Cookery | $3,250 | QUARTERS | CALABASH |
| Horoscopes or Cover Story | $3,200 | Front Half Right Hand | $900 |
| Fashion, Beauty, Health, Travel | $3,200 | Front Half | $850 |
| Glamourous Editorial | $3,150 | Back Half Gtd Position | $800 |
| ROM | $3,050 | ROM | $880 |
| IBC | $3,450 | ||
| OBC | $4,500 | ||
| DISPLAY ADVERTISING MECHANICAL DATA & TECHNICAL SPECIFICATIONS (in millimetres) Effective from 1 January 2007 to 31 December 2007 | ||||
|---|---|---|---|---|
 |  |  |  |  |
| DPS 298 x 458 Type area 336 x 486 Bleed 330 x 480 Trim | 1/2 page DPS 147 x 458 Type area 168 x 486 Bleed 165 x 480 Trim | Whole Page 298 x 220 Type area 336 x 246 Bleed 330 x 240 Trim | 1/2 page vertical 298 x 108 Type area 336 x 122 Bleed 330 x 119 Trim | 1/2 page horizontal 147 x 220 Type area 168 x 246 Bleed 165 x 240 Trim |
| CDs /Zip discs to be supplied at 100%. | CDs /Zip discs to be supplied at 100%. | |||
 |  |  |  |  |
| 1/3 page vertical 298 x 70 Type area 336 x 84 Bleed 330 x 81 Trim | 1/3 page horizontal 91 x 220 Type area 112 x 246 Bleed 109 x 240 Trim | 1/4 page vertical 298 x 52 Type area 336 x 66 Bleed 330 x 63 Trim | 1/4 page portrait 147 x 108 Type area 168 x 122 Bleed 165 x 119 Trim | 1/4 page horizontal 63 x 220 Type area 84 x 246 Bleed 81 x 240 Trim |
| ALL LIVE MATTER MUST BE A MINIMUM OF 5MM INSIDE THE TRIM AREA | ||||
| SPECIFICATIONS | ||||
| Full detailed technical specifications for pre-press products are. available on request. Printing Process: Photogravure All advertising copy is to be sent to Calabash Production Department at the address below, in one of the following formats: DIGITAL FILES: ZIP with a capacity of 100MB and Jaz with a capacity of 1GB can be accepted provided they are accompanied by the relevant fonts and 2 gravure cromalin proofs. CD ROM: Advertising copy on CD ROM in Macintosh or Scitex format can be accepted provided it is accompanied by the relevant fonts and 2 gravure cromalin proofs. NB. All discs must be runt through an anti-virus program before dispatching. PREFERRRED FORMAT: High resolution pdf with all fonts embedded and 2 cromalins printed on LWC paper: PSTAR_P3_LWC_M_v1. Web offset standard proofs are not acceptable. FTP SITE/ISDN: Following authorisation from Calabash Production and Advertising Departments, arrangements can be made for Calabash printers to receive copy by FTP SITE/ISDN. Where Calabash has agreed delivery direct to its printers, 2 gravure cromalin proofs must still be supplied to the Production Manager in London. Please email for further details. Advertisers must inform the Production Manager at the address below if changes are made to their digital files but not on the accompanying colour proof. Advertising copy supplied for different issue numbers must be supplied on a separate disc/CD. Where copy is to be repeated from a previous issue, a separate copy instruction must be supplied in writing. All advertisements must be supplied at 100%. FILM: Calabash can no longer accept film copy. Any film received by Calabash will require digitising. This will be carried out at the advertisers’ expense. If advertisers do not provide 2 cromalin proofs to the colour ref: PSTAR_P3_LWC_M_v1, an accurate colour match cannot be guaranteed. | ||||
